ALTEO: SUSTAINABILITY BAROMETER

87 percent of Hungarians are anxious about climate change and worry about the consequences of destroying the environment 

We have conducted a country-wide representative survey for ALTEO Group to assess the environmental knowledge and behavior of the Hungarian population. Among others, the results have shown that there is practically no Hungarian person who would not be interested in the future of our planet and one person on the average can list 12 environmentally damaging aspects. The survey was also aiming to find out what are the best known environmental problems considered to be the most severe in Hungary today. 

We supported the communication of these findings with a comprehensive content strategy, and as part of this, we published professional press materials, opinion pieces and blog posts. The Sustainability Barometer also received its own subpage where everyone can learn about the most important lessons of the survey.