Chiara Ferragni is the new campaign face of Nespresso

This summer, Nespresso has joined forces with the world-famous Italian digital entrepreneur Chiara Ferragni, who has over 23 million followers on Instagram alone, to prove: quality coffee experience and style go hand in hand. As part of this partnership, Chiara Ferragni’s unique, iconic style blends with Nespresso’s most popular coffee machines and accessories, so fans will be delighted with the brave colors and full of life style they expect from her. The Nespresso x Chiara Ferragni cooperation will bring a number of exciting novelties, from the launch of the Limited Edition collection to exclusive events and summer-inspired coffee recipes. 

We have supported the grand announcement with classic PR tools.