Ringier  Axel Springer gifted 4,000 pensioners reading materials

Our client, Ringier Axel Springer Hungary has donated 52,000 entertainment and informative magazines to care facilities for the elderly in the capital and in the countryside, providing useful and entertaining activities to nearly 4,000 pensioners to ease the lockdown of nearly a full year. 

Tibor Kovács, managing director of Ringier Axel Springer Hungary and Erzsébet Gy. Németh, Deputy Lord Mayor, presented several pallets of the colorful printed materials. 

Our PR agency was in charge of the organization and communication aspects of the donation.