Nespresso coffee grounds used as compost

Nespresso has entered into a special partnership with Pannonhalma Archabby: the brand in Hungary has developed coffee ground-based growing medium collected from recycled capsules to be used to improve the soil quality of Pannonhalma’s lavender fields. The initiative is entire local: the capsules are from Hungarian consumers and both the recycling and the growing medium production take place in Hungary.  The aim of the project is to highlight the versatility of coffee capsule recycling and to promote greater recycling willingness. Next9 has supported the project with content strategy, social media campaign and media appearances, to ensure the message of the...

MORE →

Dreher trained over 500 bartenders in the summer

During the summer period of Quality Beer on Tap Program 2021, tap masters of Dreher held trainings in 83 settlements within two months, mainly around Lake Balaton and the capital.  Thanks to the initiative which places emphasis on the quality of beer, the atmosphere of tapping, the slightest details of the tapping process, the aesthetics and vision of the mug with the beer on tap,  over 550 hospitality employees have gained valuable experience in tapping and became much more committed to quality beer tapping. 

MORE →

Pandemic through the eyes of children – Epson’s creative school competition

According to UNICEF’s global survey, the external conditions of the pandemic has strengthened anxiety and fear, which negatively affected the general mental condition and behavior of children. Not only did they find this period difficult, they also could not verbalize their feelings. That is why Epson has announced a creative school competition, where children could freely express what they like most about home schooling or what they missed the most about daily life during lockdown.   Next9 has supported the realization of the project from idea to implementation: we have participated on strategic and operative levels in the organization of...

MORE →

This year’s winners of JCDecaux short story competition center around hope and looking for a way out

Let’s spend 5 minutes reading contemporary Hungarian literature! During a regular commute in Budapest, that is how much time we spend waiting in bus or tram stops. We have unveiled the winners of Stop for a short story! literary competition, whose stories are displayed in citylights located at the busiest stops. The posters will have an exciting AR extension from September, moreover, a podcast and YouTube series will be created of the top 20 stories, read by Flóra Kiss, Miklós H Vecsei and Ádám Pesák.

MORE →

Next9 among finalists at IPRA Golden World Awards 2021

Next9 is among the finalists with its joint campaign with Dreher in the category of corporate communication in the Golden World Awards, considered the Oscars of the PR industry. The project has supported the reopening and online move of Dreher Beer Museum. Celebrating the 40th anniversary of the museum, we have collaborated with sculptor Mihály Kolodko, famous for his miniature sculptures, who has created two artworks for the visitors’ center. As part of our awareness-raising interactive PR and social media campaigns, the museum operated at full capacity following the period after the first quarantine, until the next pandemic wave.  

MORE →

ALTEO: SUSTAINABILITY BAROMETER

87 percent of Hungarians are anxious about climate change and worry about the consequences of destroying the environment  We have conducted a country-wide representative survey for ALTEO Group to assess the environmental knowledge and behavior of the Hungarian population. Among others, the results have shown that there is practically no Hungarian person who would not be interested in the future of our planet and one person on the average can list 12 environmentally damaging aspects. The survey was also aiming to find out what are the best known environmental problems considered to be the most severe in Hungary today.  We...

MORE →

Dreher Beer Museum relics await frothy reopening

Due to closing down because of the coronavirus pandemic, Dreher Beer Museum, boasting one of the most significant brewing industry professional collections, reopens its doors in June. Before the reopening, interested parties can freely browse through the new digital exhibit of the museum, to get a taste of what awaits them in person. To announce the opening, we have created playful gifs and stop-motion videos for the museum website, heralding the news that the objects of art are ready, waiting for the reopening and the visitors. Tools are dancing behind closed doors, the fire bell of the malt factory toll,...

MORE →

Chiara Ferragni is the new campaign face of Nespresso

This summer, Nespresso has joined forces with the world-famous Italian digital entrepreneur Chiara Ferragni, who has over 23 million followers on Instagram alone, to prove: quality coffee experience and style go hand in hand. As part of this partnership, Chiara Ferragni’s unique, iconic style blends with Nespresso’s most popular coffee machines and accessories, so fans will be delighted with the brave colors and full of life style they expect from her. The Nespresso x Chiara Ferragni cooperation will bring a number of exciting novelties, from the launch of the Limited Edition collection to exclusive events and summer-inspired coffee recipes.  We...

MORE →

Next9 is shortlisted at Sabre Awards 2021

Next9 has been shortlisted at one of the most prestigious and largest PR competitions, Sabre Awards, with the joint campaign with Dreher Breweries. The project followed the renewal and online move of Dreher Beer Museum. The jury made up of prominent professionals has chosen our campaign to be shortlisted from over 2,000 entries.  

MORE →